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传奇体验
先锋材质、精准机芯和无可挑剔的精湛工艺，成就了我们对创新与专业技术的承诺。
乔凡尼·沛纳海（Giovanni Panerai）于佛罗伦萨的感恩桥开设钟表商店：这家钟表店不仅一家工坊，也是城中首家制表学校，更是沛纳海历史的发源地。
以意式精髓突破界限，重新定义高级制表复杂功能。
价值观激发品牌灵感并与品牌相契合、彰显沛纳海真髓的个人和合作伙伴。
我们诚挚欢迎您莅临位于香榭丽舍大街120号的全新巴黎沛纳海之家，进一步巩固品牌在法国首都的影响力。这家专卖店位于一座1862年建成的历史建筑内，占地逾200平方米，是品牌在法国最大的专卖店。店内设计不仅经过翻新，更进行细致修复，将历史魅力与现代元素精心结合。这种融合得以打造出一个在拥抱当下的同时，亦向历史致敬的场所。
专卖店专为营造宾至如归的氛围而设计，顾客与腕表爱好者可于此沉浸式体验品牌世界，成为我们故事的一部分，置身于融合传统与创新的环境之中。专卖店经过修复的特色与设计元素为顾客交流和了解品牌历史传承提供了一个充满活力的空间。
我们的橱窗遵循独特理念，不陈列作品，鼓励顾客自行探索和发现。从顾客进入专卖店的那一刻起，就会受到个性化接待，在引导下前往一间专属套房（共五间），步入探索之旅。这些区域包括一处量身定制的VIP顾客专属区，采用融入海洋元素的优雅装饰；一处为欲了解品牌丰厚历史的人士专设的传承区，展示历史悠久的时计和重要的里程碑事件。
专卖店之旅包括视觉叙事元素，沿楼梯设有陈列历史专利和广告的展示框，通往二楼的博物馆区。该特别区域展示我们历史悠久的腕表系列，追溯品牌从早期至今的发展历程。
为纪念这一重要地标开业，品牌推出一款特别版腕表（PAM01364），加入Radiomir镭得米尔万年历系列，配备阴影绿色表盘。
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Casa Panerai lands in Milan's prestigious Montenapoleone district, officially opening its doors on 9th of November. Spanning 220 square meters, a significant leap from its previous 120 square meters, the new space embodies all the distinctive pillars of our Maison in watchmaking excellence with an Italian spirit.
Upon entering, guests are greeted in a welcoming area, designed for those who seek quick services including strap changing or information on products. The boutique's highlight, a state-of-the-art digital wall, offers an immersive digital journey through the world of Panerai, showcasing its products, manufacturing process, and distinctive experiences.
The second floor introduces the Salotto Milanese, an embodiment of Italian charm and Milanese sophistication. Bar Italiano complements this space, providing a relaxed environment for guests to enjoy a coffee or savor a quintessential Milanese aperitif.
True to our roots, we’ve designed a heritage area for aficionados to dive into the brand's storied past, featuring historical timepieces and a timeline that narrates Panerai's significant milestones. The high-end area awaits those eager to explore Panerai's complications and movements, offering a glimpse into the brand's exceptional craftsmanship and innovative spirit.
For the collectors, a special Collector Corner has been curated, displaying rare vintage pieces and serving as a hub for the diverse Panerai communities, while an exclusive VIP area provides a secluded setting for top clients to engage in a ‘touch and feel’ session, ensuring privacy and an uninterrupted Panerai experience.
To commemorate the opening, we unveiled a special edition timepiece, PAM02319 Luminor Marina Milan Edition – available in 319 pieces – in reference to the address of this space.
A new chapter was etched in the pages of watchmaking history on November 3rd as the one-of-a-kind Radiomir Guido Panerai & Figlio timepiece was sold at a notable final price at Phillips in Association with Bacs & Russo, during The Geneva Watch Auction: XVIII at La Réserve Genève. This 1-of-1 model, a peculiar reinterpretation of Panerai's emblematic Radiomir, captivated bidders and fetched a record sum of 355.600 CHF, highlighting its historical value.
"We witnessed an incredible moment at the auction in Geneva, as watch enthusiasts and collectors acknowledged the heritage encapsulated in the Radiomir Guido Panerai & Figlio", stated Jean-Marc Pontroué, CEO of Panerai. "The remarkable sale price affirms the timepiece's worth and is also a nod to Panerai's dedication to preserving our rich history while relentlessly pushing boundaries in watchmaking expertise". The Radiomir Guido Panerai & Figlio is an slice of Panerai's maritime history and Italian legacy. Inspired by the legendary Angelus caliber of the 1960s Ref. 3646 modified, this exclusive watch houses a very rare historical example of the Angelus SF240 movement, with a Glucydur® balance wheel, the very same deployed in Panerai’s watches 62 years ago. A caliber, specifically built for G. Panerai e Figlio, whose manufacturing dates back to June 1961 as evidenced by the original engraving on the movement’s plate.
Its distinctive features pay homage to the Brand's timeless design ethos and pioneering spirit. Enclosed in a 47mm cushion shape casing - made of Panerai Platinumtech™ - the timepiece presents a conical screwed crown and solid welded lugs. Through the domed sapphire crystal, a sandwich dial emerges bearing the Officine Panerai inscription and the Marina Militare logo paired with gold-coloured hands and small seconds at the 9-hour mark.
The auction's success punctuates a significant milestone for Panerai, marking its strength in the horological world. This event also signifies the synergy of the collaboration between Panerai and Phillips, united in a celebration of heritage, watchmaking expertise and the appeal of exclusive collectibles.
All the proceeds, including the entirety of Phillips’ Buyer’s Premium will benefit the Intergovernmental Oceanographic Commission of UNESCO (IOC-UNESCO) strengthening the partnership to develop ocean literacy activities as part of the UN Decade of Ocean Science for Sustainable Development (2021-2030).
"We were delighted to be part of this journey from the design process all the way to the final sale. The result highlights not only the importance of such a piece - that is a potent mix of vintage movement and timeless design - but also Panerai’s historical significance and relevance in today’s horological landscape. This also highlights Phillips in Association with Bacs & Russo’s ability to work hand in hand with important members of the industry to reach a strong pool of collectors and enthusiasts to create not only value but a truly unique experience. We are honored to have participated in this incredible result and to donate our full Buyer’s Premium to the Intergovernmental Oceanographic Commission of UNESCO”, said Aurel Bacs, Senior Consultant, jointly with Alexandre Ghotbi, Deputy Chairman Watches, Head of Watches Europe & The Middle East, Phillips in Association with Bacs & Russo.
Its distinctive features pay homage to the Brand's timeless design ethos and pioneering spirit. Enclosed in a 47mm cushion shape casing - made of Panerai Platinumtech™ - the timepiece presents a conical screwed crown and solid welded lugs. Through the domed sapphire crystal, a sandwich dial emerges bearing the Officine Panerai inscription and the Marina Militare logo paired with gold-coloured hands and small seconds at the 9-hour mark.